Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.

12/30/2025 Logistics Industry Insights
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Tiktok Partners With Talkshoplive to Expand US Live Shopping

Tiktok Partners With Talkshoplive to Expand US Live Shopping

TikTok is planning to re-enter the North American live shopping market through a partnership with TalkShopLive. Despite facing significant challenges, TikTok remains optimistic about the potential of live commerce. This move signifies TikTok's continued interest in leveraging the power of live streaming for e-commerce, even after previous attempts faced obstacles. The collaboration with TalkShopLive aims to provide a more seamless and engaging shopping experience for users in North America, potentially unlocking new revenue streams for both platforms.

12/30/2025 Logistics Industry Insights
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Guide to Korean Proxy Shopping Shipping Customs and Returns

Guide to Korean Proxy Shopping Shipping Customs and Returns

This article provides a detailed analysis of key aspects in the Korean proxy shopping delivery process. It covers shipment channel selection (postal service, personal carry-on, air freight), return and exchange policies, customs clearance procedures, and other important considerations. The aim is to help consumers gain a comprehensive understanding of various delivery aspects involved in proxy shopping, enabling them to make informed purchasing decisions, avoid potential risks, and enhance their overall shopping experience. It serves as a guide to navigate the complexities of international shipping in the context of Korean proxy shopping.

12/30/2025 Logistics Encyclopedia
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Shipping Industry Year-end Peak Season Approaches, Signs of Short-term Recovery Emerging

Shipping Industry Year-end Peak Season Approaches, Signs of Short-term Recovery Emerging

In December, the shipping industry saw significant increases in shipment volume and freight rates due to the arrival of the year-end peak season. Factors such as suppliers working overtime, the depreciation of the yuan boosting profits, and falling oil prices stimulated the market. However, participants remain cautious about the industry's outlook for next year, as shipping companies continue to incur losses and structural issues persist, necessitating further observation of the overall situation.

12/31/2023 Logistics
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Amazon EU Fashion Sellers Face GPSR AI Compliance Hurdles

Amazon EU Fashion Sellers Face GPSR AI Compliance Hurdles

Amazon Europe sellers face a looming deadline for compliance with the EU's General Product Safety Regulation (GPSR), requiring adherence by the end of 2024. Simultaneously, AI technology is empowering fashion e-commerce by optimizing the shopping experience with personalized size recommendations and fit review summaries, thus reducing return rates. Sellers should proactively address compliance challenges and embrace AI technologies to enhance competitiveness in the evolving e-commerce landscape.

12/29/2025 Logistics
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Amazon Ads Launches Five New Tools for Holiday Sellers

Amazon Ads Launches Five New Tools for Holiday Sellers

With the Amazon year-end shopping season approaching, sellers face the challenge of rising ACOS. This article delves into five new features of Amazon Sponsored Products ads, covering campaign suggestions and optimization. These features help sellers target precisely, adjust prices intelligently, and troubleshoot efficiently, empowering them to succeed during the peak season. The focus is on leveraging these tools to improve ad performance and maximize ROI during this crucial period.

12/29/2025 Logistics Industry Insights
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Sinoeuropean Ecommerce Trade Hits Record High

Sinoeuropean Ecommerce Trade Hits Record High

China-Europe cross-border e-commerce has exceeded €124 billion, with an impressive annual growth rate of 12%, demonstrating strong momentum. E-commerce trade not only promotes economic growth in both regions but also fosters cooperation in digital technology, logistics, and other fields. Despite challenges such as competition and trade regulations, the future development potential of China-Europe e-commerce trade is significant and promising. The continued growth and collaboration in this sector are poised to shape the future of trade relations between China and Europe.

11/03/2025 Logistics Industry Insights
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